A new supermarket opens in Athens today + how to get a free bag of groceries

The home of the five-dollar steak night is coming to Athens. Fresh Value—a Birmingham-based supermarket chain—opens its Athens location March 22.

Although this is the chain’s 14th location, its the first to come to North Alabama. Read on for all the details + how to get a free bag of groceries.

Fresh food + good prices

At Fresh Value, you don’t have to choose between affordable and healthy. The cost-plus store is known for its weekly flash sales and unbeatable meat deals—like the five-dollar steak night special.

The Athens location will have an expanded meat department + a robust produce selection.

“We are excited to bring an affordable shopping solution to Athens. There is a lot of great things happening in Athens, and we are honored to have the opportunity to serve this community.”

Gerry D’Alessandro, Owner of Fresh Value, LLC.

Get your free bag of groceries March 22-24

Fresh Value’s Athens location will be at 625 US Hwy 72 E—the former home of Sav A Lot—and feature 19,000 square feet.

If you’re one of the first 100 customers each day on March 22-24, you’ll get a free bag of groceries!

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