Athens small businesses the focus of new economic development program

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Downtown Athens 66 edited
The City of Athens has launched the Opportunity Council Districts Program for small businesses. (Ben Johnson / Hville Blast)

This week, The City of Athens launched the Opportunity Council Districts Program, an incentive-based initiative designed to encourage small business growth within retail-stagnant areas of designated city council districts. 

Backed by a $200,000 allocation from the Athens City Council, this program represents a direct investment in the equitable economic development of the Athens business community.

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Athens small businesses to benefit from Opportunity Council Districts Program

Detail of a fiddler in “Playing the Sound of the Wind” mural by Adam Stephenson in downtown Athens, Alabama
$200,000 for Athens small businesses? We like the sound of that! (Ben Johnson / Hville Blast)

The program focuses exclusively on funding one-time, permanent physical improvements to commercial properties. The city’s goal is to enhance overall business viability and spark future investment in these static retail areas.

Eligible small businesses can apply for incentive awards of up to $20,000 per project. The total program allocation is divided equally, providing $100,000 for District 3 and $100,000 for District 5.

Mayor Ronnie Marks said that while many sectors of the city have seen commercial growth, certain underutilized corridors require targeted support to realize their full potential.

“Small businesses are and have always been the heartbeat of our city. By strengthening them we are also strengthening our city, one district at a time. There is no question, when our small businesses succeed, Athens succeeds.”

Mayor Ronnie Marks

To stimulate long-term economic development, the incentive funds can be utilized for certain property upgrades, such as:

  • Façade renovations
  • Exterior painting
  • Storefront window/door replacements
  • Signage upgrades
  • Architectural lighting
  • Exterior landscaping tied directly to business frontag
  • ADA accessibility improvements
  • Parking area enhancements
  • Code-required upgrades
  • Permanent interior build-outs tied to business expansion
  • Electrical, plumbing or HVAC upgrades related to long-term functionality

How it works

All applicants must be locally owned, non-professional small businesses physically located within District 3 or District 5.

With the program officially launching today, March 24, eligible small business owners are encouraged to begin the application process as soon as possible.

Because this is a competitive grant process where applications will be evaluated on merit and suitability, early submissions are highly encouraged. The final deadline for all submissions is June 15, 2026.

Businesses can apply HERE.

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Michael Seale
Michael Seale
Articles: 2446