New dessert bar to open at The Avenue Madison

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ChillaBay Dessert Bar will open this spring in Madison. (ChillaBay visa Facebook)

From the owners of Honest Coffee in Huntsville and Madison comes a new concept this spring — the ChillaBay Dessert Bar, which will open soon in The Avenue Madison.

There is so much to love about this new sweet treat spot. Here’s what we know:

Read more: New dessert bar to open at The Avenue Madison

What is ChillaBay?

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ChillaBay is a surf shop-themes dessert spot that is about to open in The Avenue Madison. (Chillabay via Facebook)

ChillaBay Dessert Bar is described as a “chill oasis packed with signature desserts and classic treats.” There is no doubt that the new dessert bar will offer some unique menu items that will cater to your sweet tooth.

At ChillaBay, traditional cones and cups of ice cream can be customized and crowned with a variety of toppings like sprinkles, cookie dough bites, cotton candy crunch and gummy bears. Chocolate lovers can enjoy The Dead Wake double chocolate milkshake with brownie bites and smooth fudge.

Of course, there are plenty of tropical treats like the piña colada Escape shake or The Malibu strawberry cheesecake shake. A few float choices include the Sweet Shirley Temple, Root Beer Ripple, and a Mexican Coke float with a dash of cinnamon and cayenne pepper.

There’s even a Cold Brew Coffee float made with—you guessed it—coffee from Honest Coffee Roasters.

ChillaBay has incorporated several statement pieces, assorted décor, and fixtures to transport guests to coastal bays, boardwalks and beaches. Think surfboards, neon signs, colorful chairs, and island vibes.

Guests will also have access to wifi and power outlets if they want to work or surf the internet as they sip on shakes. Even the in-shop music selection will encourage visitors to unwind.

The shop will open in the next few weeks, and is located at 92 Shorter Street, Suite B, Madison, AL.

From coffee to desserts

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ChillaBay’s owner and operator, Christy Wimberly, has spent years running the popular Honest Coffee Roasters. (Honest Coffee Roasters)

ChillaBay’s owner and operator, Christy Wimberly, has spent years running the popular Honest Coffee Roasters in downtown Huntsville and recently opened a second Honest location at The Avenue Madison.

As her business in Madison grew, she decided to work with members of her team to dream up a new concept centered on sweets and building community. The result is the ChillaBay Dessert Bar.

“Over the years, our guests at Honest Coffee have become our friends and family. When we moved to Madison, we were immediately supported by the surrounding community, local organizations, and other businesses. It wasn’t long before the team decided to invest in Madison further by creating an original concept. We wanted ChillaBay to be unique in its offerings, atmosphere, and focus. It’s exciting to bring another place where visitors can come and indulge in sweets while hanging out in a comfortable, fun setting.”

ChillaBay Dessert Bar owner and operator Christy Wimberly

ChillaBay Dessert Bar will be managed by a Madison local, Gabriella Shideler. She began her career with Honest Coffee Roasters in early 2022 and jumped at the opportunity to guide a brand-new concept.

“Madison is a special city and I have the privilege of living and working within its historic downtown. I relocated to the area when Honest Coffee opened at the complex. Yes, I love my job that much. I also have high hopes for the future of our community. ChillaBay will bring a convenient space to the market where parents, kids, and teens can enjoy dessert in a one-of-a-kind atmosphere. I’m excited to be on board and can’t wait to share this concept.”

ChillaBay manager Gabriella Shideler

By the way, ChillaBay is hiring and encourages interested parties to send their resume to Shideler at

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Michael Seale
Michael Seale
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